Lost in Translation?
Communication breakdowns can happen anytime, anywhere-often without a language barrier in sight. Translation traps exist in even the most innocent of exchanges. Caught in the confusion, your message could either sink without trace or become misinterpreted and misrepresented. Instead of basking in accolades you’ll […]
Accent And Attitude
Seth’s nugget of the day dropped into my inbox a short while back, and I felt the irresistible urge to reblog. The posting speaks for itself, and serves as a cautionary tale that accent isn’t all about the spoken word. To find out if your writing has an accent, read Seth Godin’s blog.
Amanda O’Donovan is […]
Make Content Digestible
The next big pandemic is attention deficit disorder. Nowadays, we need superhuman powers to ignore the daily distractions that prevent us ever reading to the end of a page. Smartphone, Googler and twitter users are professional skimmers, absorbing a few lines of your carefully crafted content before hopping [?]